Regional Voices

Innovation and Agri-business success

June 28, 2018

This week Kendi Burness-Cowan speaks with Greg Bradfield, managing director of Musselroe Beef, a progressive, privately owned cattle breeding, backgrounding and cropping business, situated in the North East of Tasmania. The business grazes over 5,000 head of cattle in the peak spring season.

Musselroe Beef has $17 million worth of assets under the management of its strategic board, which has an innovative culture and commitment to relationships and governance.

Greg discusses technology and growth including developments in AI research and software directly connecting farmers with their accountants and bankers.

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